Product Manager - Infectious Disease Upstream Marketing at Roche in Indianapolis, IN
The Opportunity:
Collaborate with global business partners to drive US market requirements into the current and future infectious disease point of care product portfolio. Responsible for developing product pipeline strategy and portfolio evolution through customer engagement and market research. Effectively work within a cross functional team to inspire and influence above authority. Effective collaboration and tight coordination with local and global marketing partners. Job Facts:
Responsible for developing and executing a comprehensive portfolio/product strategy that includes product requirements, pricing strategy, and launch logistics to accomplish business objectives. Conduct market research working closely with customers, medical affairs, global product management, and internal stakeholders to define product pipeline needs and strategy Build business case and investment strategy across point of care infectious disease product line Develop a deep understanding of customer needs, market trends, technology trends, identification and assessment of significant growth opportunities, and create strategies that deliver profitable market share. Identify and execute market research activities to drive business platform/portfolio decisions Lead commercial cross functional collaboration across infectious disease area Focus on portfolio evolution through assessment and prioritization of new menu opportunities and launch of new products. Advises and manages stakeholders by reporting on special projects, business challenges and opportunities to senior management. May participate on Product Development teams providing direction as customer and marketing representative. Develop business area mastery to include understanding of market segments, business model, analysis of key metrics that define success, forecasting sales and product demand, share performance, trends, competition, customer critical success factors and needs through interaction with customers for integration with programs. Manage and supports the assigned segments/product lines including but not limited to forecasting, pricing, back-orders management, and launch management implementation. Works with functional groups in the US and global lifecycle and operations. Direct, use, and translate market research and customer insight to shape product/portfolio strategies. Responsible for influencing global LCT on the market requirements for infectious disease portfolio in the Point of Care. Who You Are:
Bachelor's degree. Preference for education in Business, Marketing or related clinical field 5 years previous related experience (marketing, sales operations, finance or other commercial roles) Preferred
Qualifications:
2
years experience in customer facing role Strong knowledge of molecular IVD products Strong project management skills Strong team leadership skills Ability to travel as dictated by business need Ability to manage multiple projects Excellent written and oral communication skills Prior experience working in healthcare industry or regulated environment preferred
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
Collaborate with global business partners to drive US market requirements into the current and future infectious disease point of care product portfolio. Responsible for developing product pipeline strategy and portfolio evolution through customer engagement and market research. Effectively work within a cross functional team to inspire and influence above authority. Effective collaboration and tight coordination with local and global marketing partners. Job Facts:
Responsible for developing and executing a comprehensive portfolio/product strategy that includes product requirements, pricing strategy, and launch logistics to accomplish business objectives. Conduct market research working closely with customers, medical affairs, global product management, and internal stakeholders to define product pipeline needs and strategy Build business case and investment strategy across point of care infectious disease product line Develop a deep understanding of customer needs, market trends, technology trends, identification and assessment of significant growth opportunities, and create strategies that deliver profitable market share. Identify and execute market research activities to drive business platform/portfolio decisions Lead commercial cross functional collaboration across infectious disease area Focus on portfolio evolution through assessment and prioritization of new menu opportunities and launch of new products. Advises and manages stakeholders by reporting on special projects, business challenges and opportunities to senior management. May participate on Product Development teams providing direction as customer and marketing representative. Develop business area mastery to include understanding of market segments, business model, analysis of key metrics that define success, forecasting sales and product demand, share performance, trends, competition, customer critical success factors and needs through interaction with customers for integration with programs. Manage and supports the assigned segments/product lines including but not limited to forecasting, pricing, back-orders management, and launch management implementation. Works with functional groups in the US and global lifecycle and operations. Direct, use, and translate market research and customer insight to shape product/portfolio strategies. Responsible for influencing global LCT on the market requirements for infectious disease portfolio in the Point of Care. Who You Are:
Bachelor's degree. Preference for education in Business, Marketing or related clinical field 5 years previous related experience (marketing, sales operations, finance or other commercial roles) Preferred
Qualifications:
2
years experience in customer facing role Strong knowledge of molecular IVD products Strong project management skills Strong team leadership skills Ability to travel as dictated by business need Ability to manage multiple projects Excellent written and oral communication skills Prior experience working in healthcare industry or regulated environment preferred
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications.
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