Men's Health Marketing Associate
Company Name:
Eli Lilly
Company Overview:
Lilly is the 10th largest pharmaceutical company in the world, and has been creating medicines that help improve peoples' quality of life for more than 135 years. Across the globe, we are a leader in investing in research and development and we also invest in our employees in competitive salaries, training and development, and health.
The pharmaceutical industry is a complex, rapidly changing environment and we are looking for highly capable leaders to help us continue bringing innovation to patients.
If you are interested in being considered for employment at Lilly, we encourage you to review the following opportunity.
Responsibilities:
The Associate Consultants responsibilities are listed below.
Objective 1: Operations Support (40%)
Project Implementation / Financial Management
Assist with tactical communication vehicles, track schedule and coordinate with other team associates.
Track and manage detailed budget for responsible tactics (MMS, accrual process, etc.).
Provide budget roll-up to brand budget owner.
Partner Relationship Management
Supports relationship with agency / external vendor partner, day-to-day relationship with business partners.
Risk Management
Responsible for understanding, implementing and adhering to company policies, processes and external obligations, as applicable.
Marketing and Medical Interaction
Resource for team (both Lilly and agency members) on how clinical data impacts marketing messages.
Coordinate appropriately with The Lilly Answer Center (TLAC) to provide needed information.
Partner with Medical Information to develop appropriate Field Sales training.
Tactic Development
Prepare, Create, Approve: Responsible for deliverables, provide input on deliverable / project plans and on deliverable creation, verify appropriate functions have been consulted, ensure deliverables align with brand strategy, and escalate issues as needed.
Website Management: Serve as Lilly Website Owner. Responsibilities of the Lilly Website Owner include: providing oversight of website content, ensuring development and maintenance is performed in accordance with procedures, providing consultation to project manager and others, ensuring all appropriate quality checks are performed, and ensuring periodic reviews conducted.
Facilitate sales force brand champion input to the agency for tactics requiring sales force input.
Objective 2: Brand Strategy Support (40%) Customer Experience
Provide input and help to create the direction for a positive customer experience.
Understand all customer insights and identify integration Moments of Truth (MOTs) and issues / opportunities.
Participate in development of customer council required elements and materials.
Message / Creative Development
Support selection of message in partnership with agency and Lilly Market Research (LMR).
Actively participate in agency-led development of creative platform, review and recommend revisions to the creative brief and the creative expression of creative platform.
Field Sales Personnel Relationships/Interactions
Support vision and goals for sales force.
Create and gain appropriate approval for internal communications.
Manage payer communications to the field; payer strategy, logistics, point person for field employees (payer only).
Tactic Assessment / Message Management
Monitor performance of customer tactics via performance metrics determined by brand and agency.
Monitor messages, adjusting message / tactics, as needed.
Develop measurement plan for tactics in area of responsibility. (May partner with Analytics / Lilly Market Research, as well as agency partners, to design and oversee implementation of the measurement plan.)
Assess major tactics and devise acceleration or course corrections, as needed to achieve / exceed planned results.
Coordinate with message management team and attend key exhibits.
Tactic Implementation / Media Planning
Oversee and approve partner agencies tactics.
Approve all tactic briefs, estimates and timelines and work to solve issues / roadblocks.
Objective 3: Programs (20%)
Support and manage commercial Thought Leader/Speaker Support Programs
Identify and partner with thought leaders / advisors.
Establish and appropriately support thought leader relationships.
Support advisory boards / brand speaker relationships and provide marketing input.
Work with Faculty Administration (FA) to finalize selection of brand speakers; provide information to FA to answer appropriate speaker inquiries.
Assist in speaker contracting decisions with FA.
Provide guidance to team regarding speaker issues; track speaker utilization.
Support and Manage Patient Experience Programs
Monitor day-to-day operations and performance of program(s) in areas of responsibility via metrics determined by brand and appropriate support functions.
Basic
Qualifications:
Bachelors Degree
At least 2 years of pharmaceutical sales experience or 1 year of marketing experience in the pharmaceutical industry and an MBA
Sales experience Project management experience
Qualified candidates must be legally authorized to be employed in the United States. Lilly does not anticipate providing sponsorship for employment visa status (e.g., H-1B or TN status) for this employment position
Additional Skills/Preferences:
Experience with agencies / external partner vendors
Market research experience Ability to work within a team and as a strong team player Strong communication skills MBA
The Marketing Associate / Senior Associate / Associate Consultant / is responsible for assisting with the development and execution of customer-focused brand strategy and implementation of Lilly USA Marketing processes.
Additional Information:
Lilly is an EEO/Affirmative Action Employer, and does not discriminate on the basis of race, gender, protected veteran status, disability or any other legally protected statusEstimated Salary: $20 to $28 per hour based on qualifications.
Eli Lilly
Company Overview:
Lilly is the 10th largest pharmaceutical company in the world, and has been creating medicines that help improve peoples' quality of life for more than 135 years. Across the globe, we are a leader in investing in research and development and we also invest in our employees in competitive salaries, training and development, and health.
The pharmaceutical industry is a complex, rapidly changing environment and we are looking for highly capable leaders to help us continue bringing innovation to patients.
If you are interested in being considered for employment at Lilly, we encourage you to review the following opportunity.
Responsibilities:
The Associate Consultants responsibilities are listed below.
Objective 1: Operations Support (40%)
Project Implementation / Financial Management
Assist with tactical communication vehicles, track schedule and coordinate with other team associates.
Track and manage detailed budget for responsible tactics (MMS, accrual process, etc.).
Provide budget roll-up to brand budget owner.
Partner Relationship Management
Supports relationship with agency / external vendor partner, day-to-day relationship with business partners.
Risk Management
Responsible for understanding, implementing and adhering to company policies, processes and external obligations, as applicable.
Marketing and Medical Interaction
Resource for team (both Lilly and agency members) on how clinical data impacts marketing messages.
Coordinate appropriately with The Lilly Answer Center (TLAC) to provide needed information.
Partner with Medical Information to develop appropriate Field Sales training.
Tactic Development
Prepare, Create, Approve: Responsible for deliverables, provide input on deliverable / project plans and on deliverable creation, verify appropriate functions have been consulted, ensure deliverables align with brand strategy, and escalate issues as needed.
Website Management: Serve as Lilly Website Owner. Responsibilities of the Lilly Website Owner include: providing oversight of website content, ensuring development and maintenance is performed in accordance with procedures, providing consultation to project manager and others, ensuring all appropriate quality checks are performed, and ensuring periodic reviews conducted.
Facilitate sales force brand champion input to the agency for tactics requiring sales force input.
Objective 2: Brand Strategy Support (40%) Customer Experience
Provide input and help to create the direction for a positive customer experience.
Understand all customer insights and identify integration Moments of Truth (MOTs) and issues / opportunities.
Participate in development of customer council required elements and materials.
Message / Creative Development
Support selection of message in partnership with agency and Lilly Market Research (LMR).
Actively participate in agency-led development of creative platform, review and recommend revisions to the creative brief and the creative expression of creative platform.
Field Sales Personnel Relationships/Interactions
Support vision and goals for sales force.
Create and gain appropriate approval for internal communications.
Manage payer communications to the field; payer strategy, logistics, point person for field employees (payer only).
Tactic Assessment / Message Management
Monitor performance of customer tactics via performance metrics determined by brand and agency.
Monitor messages, adjusting message / tactics, as needed.
Develop measurement plan for tactics in area of responsibility. (May partner with Analytics / Lilly Market Research, as well as agency partners, to design and oversee implementation of the measurement plan.)
Assess major tactics and devise acceleration or course corrections, as needed to achieve / exceed planned results.
Coordinate with message management team and attend key exhibits.
Tactic Implementation / Media Planning
Oversee and approve partner agencies tactics.
Approve all tactic briefs, estimates and timelines and work to solve issues / roadblocks.
Objective 3: Programs (20%)
Support and manage commercial Thought Leader/Speaker Support Programs
Identify and partner with thought leaders / advisors.
Establish and appropriately support thought leader relationships.
Support advisory boards / brand speaker relationships and provide marketing input.
Work with Faculty Administration (FA) to finalize selection of brand speakers; provide information to FA to answer appropriate speaker inquiries.
Assist in speaker contracting decisions with FA.
Provide guidance to team regarding speaker issues; track speaker utilization.
Support and Manage Patient Experience Programs
Monitor day-to-day operations and performance of program(s) in areas of responsibility via metrics determined by brand and appropriate support functions.
Basic
Qualifications:
Bachelors Degree
At least 2 years of pharmaceutical sales experience or 1 year of marketing experience in the pharmaceutical industry and an MBA
Sales experience Project management experience
Qualified candidates must be legally authorized to be employed in the United States. Lilly does not anticipate providing sponsorship for employment visa status (e.g., H-1B or TN status) for this employment position
Additional Skills/Preferences:
Experience with agencies / external partner vendors
Market research experience Ability to work within a team and as a strong team player Strong communication skills MBA
The Marketing Associate / Senior Associate / Associate Consultant / is responsible for assisting with the development and execution of customer-focused brand strategy and implementation of Lilly USA Marketing processes.
Additional Information:
Lilly is an EEO/Affirmative Action Employer, and does not discriminate on the basis of race, gender, protected veteran status, disability or any other legally protected statusEstimated Salary: $20 to $28 per hour based on qualifications.
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